- Guide
The Fine Line Between Healthy Habits and Obsessive Behavior: Unpacking Gen Z’s Relationship with Wellness Trends
This white paper explores how Gen Z navigates wellness trends, emphasizing the shift from healthy eating habits and a healthy lifestyle to often obsessive wellness behaviors. It highlights the impact of social media, wellness brands, and generational differences in achieving balance between well-being and perfection.

Business Impact
Frequently asked Questions
Frequently asked Questions
This white paper examines Gen Z’s relationship with wellness trends, focusing on the shift from healthy eating habits and a healthy lifestyle to obsessive wellness behaviors influenced by social media and brand marketing.
Social media platforms, especially TikTok and Instagram, amplify wellness trends with curated content. This often creates unrealistic standards, leading to obsessive behaviors like overexercising, calorie counting, or guilt over indulging in less “healthy” choices.
Obsessive wellness behaviors can lead to physical and mental health issues, including anxiety, burnout, and disordered eating. Balancing wellness with overall well-being is essential to avoid these pitfalls.
Striking a balance involves focusing on progress over perfection, setting realistic goals, and prioritizing mental health. Limiting social media exposure and seeking professional guidance can also help.
Stella, our AI virtual wellness assistant, helps to provide a versatile and accessible resource for individuals seeking support for their mental well-being. It is capable of providing screening assessments, detecting mental health issues with over 94% accuracy, delivering 24/7 personalized support in 29 languages, empowering individuals to prioritize their mental health and well-being.
At United We Care, we strive to make the world a happier place by providing life-changing support and interventions in the mental health care realm. We are a deep tech Generative AI company with a human touch. Our mission is to make mental health and wellness affordable, accessible and adaptable for all. Through our Al-driven, deep-tech platform, we offer safe, secure and inclusive professional guidance right from the comfort of your home. Our array of mainstream and alternative therapies is designed to bring positive change to thousands of lives globally, empowering you to overcome emotional challenges and enhance your mental wellness.
Testimonials

Scott
Marketing Manager, San Francisco Bay Area
This whitepaper gave me a fresh perspective on AI and the future of mental health. The case studies were particularly insightful.

David A.
VP Benefits, Austin, TX
Great breakdown of the technical aspects of AI for workplace wellness. Well-written and easy to understand.

Maria Rodriguez
Consultant, Miami, FL
This whitepaper challenged my thinking on mental health in the healthcare sector in the US. A valuable resource for anyone in the healthcare sector.